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About Us.

Preferred Plastics Custom Baits was started in the late 80ís by Mark Smith, the company was then known as Preferred Plastics.
In 1989 Lonnie Loughtenslager took over and went full on into worm production. The product was sold in over 30 tackle shops throughout California, Arizona and as far away as Japan. Lonnie Pioneered a superb, product within the plastic worm, lure industry. To Lonnieís credit are over 100 professional tournament wins and angler of the year in 1991 & 1992, with PPCB.
In 2005 my brother Kent and I took over operations and moved the company forward introducing new products and new ideas.
2007 marks another page turned. I, Kevin Michles, took over full time and have further expanded the company into the internet era. Iím a school teacher, club fisherman and part time professional. Iíve been fishing for BASS for over 12 years. As an accomplished fisherman Iíve been in the top 6 of my club for many years and have won many tournaments with PPCB.
The name is Preferred Plastics Custom Baits. Custom Baits is the key. I have some of the softest baits on the market. I also have a color pallet with an enormous color selection. Choose your color of worm Ė bait in either Single Pour, Two Pour, Split Pour.
Add your color and size of flake, to personalize your bait. You would like a bait color matched? - Contact Us, Iíll match it. If custom is not for you, choose from a variety of our top colors from our Standards Page, and or our Nippon Page. Our Nippon Page has been added to offer Japanese baits that are unique and offered for you the customer.
Thank you and enjoy your Preferred Plastics Custom Bait experience.

Kevin Michles Ė Owner, PPCB

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